The platform for Advertising and event planning based on Augmented reality

InLarb Network

An improvement for Advertising and event planning based on Augmented reality.


Augmented reality is to add some contents produced by digital devices into the real-world environment. These contents can be live or indirect physical appearances that are enriched with sound, image, graphics or GPS data. This is a technology to expand someone’s reality. It gives an immersive information environment and also interactivity with the surrounding digital area.

The next media revolution is immersive technology, otherwise known as Virtual Reality (VR) or Augmented Reality (AR) collectively known as Extended Reality (XR) and it is already upon us. It is the next phase of the human computer interface, integrating digital content into the real world (AR) and creating fully virtual environments (VR).

Problems of traditional Ads

In the traditional advertisement system here are few problems associated with it and it's gonna be our main focus


Little or no information: 

Outdoor advertising is traditionally using a billboard. This type of advertising is not effective anymore. The billboard space could be too small while important information cannot be delivered effectively. Customers need clear information before deciding whether a service or product is worth their effort


Audience: 

Most advertisers always think if they put up their ads on a busy street like Shibuya crossing and Times Square, they'd have a chance to reach more people which can in turn be converted into customers but it isn't because, Most passer-by are tired and hungry individuals returning home after a hard day's labor.

Thus, leaving them no chance to stare at the bill board 


Expenses:

Current traditional outdoor advertising is very expensive and thus putting a traditional outdoor ad may not be profiting you if you are running a small business.


Interests: 

Customers are not fully convinced with the advertisement campaign which they always find less creative and thus less interested. 


Why should we choose inLarb? 

We offer the best solutions to the above challenges listed here:


Customers Engagement:

Engaging customers is a very crucial aspect in the Advertisement industry. Many platform with similar services has been shut down due to lacks customer’s engagement. 

InLarb will launch interactive advertising where customers will interact with ads 


Loyal Audience:

inLarb introduction of community-driven advertising and event planning will benefit advertisers. With our loyal community, inLarb will build its own audience backed with loyalty reward. The success of every platform depends on the team and also its supporters,


Affordable Fee:

The good thing about utilizing augmented reality technology for ads is that it costs inexpensively compared to traditional billboards. We offer low cost advertising and event planning to Small, Medium and Large Enterprise. With in-built wallet, businesses will no longer need to pay merchant fee for transactions as all can be done using the platform native token (LARB).


Creativity:

inLarb instead of boring audience with excessive advertisement, we will curate important and interactive event ranging from art, fashion, education and technology show. These events will keep audience interactive as they consume both event and advertising content. 

The InLarb Network

InLarb Network is an innovative software solution for iOS and Android and smart glass which helps small and big businesses establish interactive relationship with their clients using the major advantages of blockchain and augmented reality technology.

inLarb Network is also an alternative solution for outdoor events and advertisement and also an introduction to indoor advertising and event. And can also act as a place where event and advertising is fuse together with augmented reality to create an immersive form of advertising and exhibition.

inLarb Network is built around the Advertising industry with a global market estimated to be worth USD more than 500 billion, Augmented Reality technology which is projected to reach USD120 billion by 2020 and the huge Event industry which is almost USD 1.1 trillion in value. We will curate interactive immersive events using augmented reality with advertising feature. 


Our Objective

Our main objective is to create a connection between customers and their favourite brands through immersive advertising. We offer brands a revolutionary new approach to advertising, which they can use to work directly with their clients, spend their advertising budgets on them and reward them with cryptocurrency loyalty reward anywhere in the world. 


Benefits:

  • Brands/Advertisers gets an easy, convenient and innovative  way of advertising their goods and services to their customers using augmented reality technology. With a ready-made audience to always consume their content, advertisers will be getting value for every penny spent on advertising with us.


  • Event planners will have a new tool to implement 3D immersive solution and also create a new form of monetization by offering 3D booth/stand and also 3D advertising around their event centers. 


  • Customers gets to interact with product and services before purchasing thus giving them more insight to whatever goods or services they are purchasing. 

 

  • Artist gets a platform to showcase their skills by offering it out to advertisers and event planners for models development. 


  • Community members gets rewarded for event participation. Community members can also get reward from advertisers for perform task such as surveys and others with their product. 


Our Tokenomics

Larbs are inLarb’s Tomochain-based TRC-21tokens. It’s acryptocurrency used by advertisers and event organizers to pay for 

advertisement space, rent virtual land, list goods on virtual store, reward community members and make other internal payments. Tomochain based tokens make use of the well-developed Tomochain infrastructure 

that provides a number of advantages:

  • High security and predictability, which you don’t have when using an independent blockchain network. 

  • Reliability and well-developed support: official Tomochain software tools to manage the TRC tokens.

  • High liquidity due to interchangeability with other TRC tokens, ease of stock exchange quoting due to the presence of a well-developed infrastructure.

  • Instant listing on multiple TomoX RelayerDEX


Larb although a utility token, it is also backed by some of inLarb external assets. Assets backing Larb token doesn’t make Larb a  security token instead, 30% of the revenue derive from the external assets will be used to Larb buy-back mechanism.



Our team

Behind every successful platform there's a team working tirelessly to make that project a success these are the successful team the InLarb's platform


Final Thought

InLarb offers a lot of interesting things that benefit clients, sellers, and advertisers in one interactive platform. Since all transactions are done by using the native tokens, the cost can be cut hugely so everyone can enjoy the low prices. inLarb is such a good choice for small businesses who want to market their services and goods in an immersive environment. 


For more information, please visit:

Website

Whitepaper

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Medium

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Author: Lordrift

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#augmentedreality #virtualreality #art #fashion #event #interactive


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